Miscellaneous things you might need to know. For anything else please email me.

Who do you work for? I'm on the books of marketing, publishing and interactive media agencies. I also work directly with several clients from time to time. What are your working arrangements? I'm available to work on short and long term projects, from home, or on a contract basis at a company. Thanks to the wonders of the World Wide Web I also find myself whizzing my copy off to companies around the globe - from afar as India and UAE. What experience do you have? My route to copywriting is a slightly unusual one considering that at college I studied HND graphic design. My tutors were keen to encourage creative ingenuity, providing me with a great platform for thinking outside the box. With my passion for generating ideas, advertising and marketing beckoned me. With the realisation that my ideas for mailers and adverts often come in the form of words I was eager to become a copywriter. From working on placements and then permanently at a full service agency, before going freelance I've worked on all sorts of projects... Mailers, adverts, websites, exhibition panels, brochures, brand naming, presentation scripts... Basically anything that requires words and ideas to bring it to life. The client markets I've had to get to grips with have been varied too - ranging from manufacturing, IT and security to health and fitness, education and consumer brands. Along the way I've inevitably developed an almost encyclopedic knowledge of many areas, such as the effects of an automatic transmission on fuel economy in the fire and emergency sector and the value of indemnity insurance for the legal profession, which makes for fascinating conversation at dinner parties. What are your specialist areas? I don't specialise in any particular sector. Working as a freelance I'm involved in a pretty varied range of client projects. Everything from working on a newsletter for an aluminium smelter to coming up with ideas for a lager brand. About 75% of the work I do is business-to business and the rest is consumer-oriented. What's your unique skill? I believe in the importance of writing direct focused copy that can be clearly understood. There are many copywriters out there who write long-winded copy ladened with jargon. That's fine when communicating to an audience who technobabble a lot or are from a profession that's pretty formal, like accountancy or the legal sector. More often than not though, 'modern and informal' is the style that reflects and engages the interest of people in business and society. Aren't all copywriters frustrated novelists, deep down? Unlike some so-called copywriters I harbour no hidden desires to write a novel. Copywriting is my passion. The only similarity I have with novelists is that I write with conviction (like Jeffrey Archer but without his sort of conviction.) Where are your contact details? You may have noticed that my address and telephone number are absent from the website. The reason is this... With the web being something of a spammer's playground I don't want to plagued by cold calls about million pound lotteries I haven't entered and the such like. To get in touch please email me and I'll get back to you with my full contact details.